What I am looking for in a waterproof mascara: I usually use a waterproof mascara for when I know I am going to be in a wet environment and dont want mascara all over my face. I prefer a colored waterproof mascara when going to the beach or pool because I dont feel its is appropriate or necessary to wear any other eye makeup to these places. A mascara in a subtle color which enhances your eye color will make your eyes stand out without eyeliner or eyeshadow on. (Purple brings out golden eyes and can bring out the warmth in blue and green eyes, Plum or red based browns enhance blue and green eyes, Greens and blues look great on brown eyes, Navy and dark blue will make the whites of your eyes brighter). I want something that isn’t brittle on my eyelashes (which many are) and will withstand a day at the pool. I want the mascara to give my eyelashes a bit of length and volume while not looking overdone at the beach or pool.
My lash type and concerns: I have long, stick straight lashes which could use a bit of definition and volume. My skin can be oily and I use oil based moisturizers so under eye smudging can be a problem. In addition, I need my mascara to hold a curl well.
The Product (as stated on their website): MASCARA VOLUME EFFET FAUX CILS WATERPROOF for a dramatic false lash effect now available in a waterproof formula. The unique brush is designed to work specifically with the new formula for to maximize lash volume and 24-hour hold.
Ingredient list: (I found this on Sephora.com. Its for the black version because they dont sell the violet color and I threw the box away when I purchased this product, before I decided to review it for the blog. This is the most reliable list of ingredients I have found)
Isododecane, Cera Alba / Beeswax, Copernicia Cerifera Cera / Carnauba Wax, Disteardimonium, Hectorite, Aqua / Water, Allyl Stearate/Va Copolymer, Oryza Sativa Cera / Rice Bran Wax, Paraffin, Alcohol Denat, Polyvinyl Laurate, Vp/Eicosene Copolymer, Propylene Carbonate, Talc Synthetic Beeswax, Ethylenediamine/Stearyl Dimer Dilinoleate Copolymer, Peg-30 Glyceryl, Stearate, Silica, Parfum / Fragrance, Candelilla Cera / Candelilla Wax, Panthenol. May Contain: Ci 77491, Ci 77492, Ci 77499 / Iron Oxides, Ci 77007 / Ultramarines, Mica, Ci 77891 / Titanium Dioxide Ci 75470 / Carmine, Ci 77510 / Ferric Ferrocyanide.
My thoughts: The Ingredients, although not all natural, are of pretty good quality. The wax in the ingredients keeps my lashes soft and plush, while the mascara stayed in place all day no matter what. The violet color really brightens up my eyes and seems to make them glow. I remove it gently with a bit of jojoba or coconut oil and then wipe away with a cotton ball and rinse. The formula is wet and goes on wet but, my lashes stay curled and in place. If you have used the non waterproof version of this mascara, please note that this brush is thinner and I feel that the mascara does not apply the same. for instance, the look is less dramatic but still buildable.
– Leaves lashes flexible and soft for a waterproof mascara
– Violet color seems to make my blue eyes glow. Comes in several subtle, yet eye enhancing colors.
– Does not flake or smudge
– Is very waterproof
– May be difficult to remove
– Not the same as the Effet Faux Cils regular formula
– May not create enough volume for those who like a really intense look
– $30 price tag may be considered steep
Overall: This is my new favorite waterproof mascara. I was using Chanel Inimitable Waterproof mascara, but it started smudging on my sometimes oily skin. This, on the other hand, stays in place all day. It really enhances my eyes so I can wear minimal makeup but still look great at the beach or by the pool. I love that it leaves my lashes soft and flexible so I know its not drying out my lashes. The gold tube of this signature YSL packaging makes this product feel luxurious to use. I would recommend anyone looking for a good waterproof mascara to try this in any color of their choice.
(Available at Nordstrom; $30)